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Kohl’s Cares is a proud sponsor of Miracle Marathon. Listen for Kohl’s Cares Power Bursts during the radiothon when your pledge is doubled thanks to their generous support. Learn more about how Kohl's Cares.


American Transmission Company is a proud sponsor of Miracle Marathon. We are grateful for the generous support of our sponsors and each Miracle Club member. You can join the Miracle Club today by pledging online and each month, your gift will help the kids served by Children's Hospital of Wisconsin.


Bunzel's Meat Market is a proud sponsor of Miracle Marathon. We are grateful for the generous support of our sponsors like Bunzel's Meat Market.


96.5 WKLH radio partners with Children’s Hospital to host the Miracle Marathon. The live radiothon has raised more than $23 million over the past 18 years. Learn more about 96.5 WKLH.

Miracle Marathon sponsorship opportunities


Sponsoring the Miracle Marathon provides an opportunity for you to be part of this inspirational community event supporting Children's Hospital of Wisconsin and to publicly align your company with our mission. The two-day radiothon is enormously popular with listeners and has raised more than $23 million in support of the care we provide to kids. Your organization plays a part in the success of this year's radiothon. Thank you!

Special thanks to our Power Burst sponsors:


Sponsorship opportunities and associated benefits available:

Miracle Moment

During our Miracle Marathon, the WKLH Morning Crew will announce sponsored Miracle Moment hours to draw attention to the many programs and services offered at Children's. These special hours of airplay also serve as a vehicle to aggressively highlight sponsorship businesses that proactively support Children's Hospital.

Sponsor a Miracle Moment and your company will receive significant visibility during each sponsored hour of the Miracle Marathon. This includes: on-air promotion during peak drive times, significant web promotion and employee outreach opportunities. 

Miracle Match

Are you interested in sponsoring our Miracle Match opportunity? A Miracle Match doubles the impact of our community's generosity. Your company's name will be promoted as you match each donor's dollar, creating double the benefit for kids.

Power Burst

What is a Power Burst? How can you sponsor one? Power Bursts provide a significant boost to the number of calls and donations we receive during the Dave & Carole Miracle Marathon, which ultimately means more dollars raised. By sponsoring a Power Burst, your company provides matching opportunities to donors during a specified time period. Our sponsors receive significant on-air promotion, web promotion and employee outreach opportunities.

In Kind

In-kind donations of products and services greatly contribute to the success of the Miracle Marathon. Your donations help us keep costs down so more of the money raised can go directly to Children's. For more information on any of the in-kind opportunities available, contact Megan Van Deurzen or call (414) 266-4050.

Past Sponsorships have included:

Summerfest Ticket Sponsor
Incentives increase the number of online donations and get the phones to ring during specific hours of the radiothon. Just by offering Summerfest tickets to donors pledging a minimum of $25+/month, our phone bank call volume increases by of 20%, on average.

Hospitality Sponsor
Our phone bank volunteers work tirelessly for hours answering phones as donors call to pledge support. We invite your company to contribute to the overall success of the radiothon by donating lunch and/or dinner for our phone bank volunteers during the Miracle Marathon.

  • Read more about hospitality sponsorship opportunities (PDF)
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